Thursday 25 August 2011

Business Loan


Business Loans are also sometimes called installment loans with minimal security. They offer multifarious advantages like you can get amount suited according to your needs and requirements, you need to pay minimal security, pay interest only on amount utilized, easy repayment, speedy disbursal of loan, no lengthy documentation procedure etc.

Today along with banks many small financial institutions are available to lend hand to small businesses. According to certain report people of UK get miserably low saving interest rate from banks For example, you may get ₤1 interest on ₤100 so it’s much more viable to lend to an entrepreneur who is trying to lift himself from poverty by doing his business. One of renowned group of UK namely The Cooperative Group announced its micro finance institution that permits people in UK to lend small sum of money to entrepreneurs who are striving to build better future for their family and themselves.

For example it may be peasant of Cambodia who wants to buy fertilizer, pesticide or even seed for his farm or mother of two in Philippines who runs any fast food stall and wants to expand its business or renovate its premises or shopkeeper in Togo who want funds to buy new supplies or products. Further, if you want to lend to these small entrepreneurs you need to go to an organization named lendcare where you can get list of businessman along with their profiles and among them choose anyone that you want to support. Not to forget, the money is not lend for philanthropic purpose i.e. money paid is repaid in small installments by these business man. They generally have short tenure maximum of one year. Once the money is repaid you can withdraw the money or recycle into another loan. The minimum amount that you can lend is ₤15 and maximum is limitless i.e. according to your desire or wish.

Presently this site is aiding cities like Cambodia, Togo, Philippines and Benin etc.  Further, they aim at expanding themselves to poor states like South Africa, Ecuador and Bosnia. According to certain statistics around three quarter of these loans are provided to woman. Moreover, this group also ensures that loan is given to genuine businessman hence certain terms and conditions needs to be fulfilled like
  1. They should have already approached local MFI with their business plan.
  2. If proposal appear to be sound and valid then bank will approve the proposal and upload entrepreneur profile on lendcare.

Further, the website claims that entrepreneurs get 100 percent of loan i.e. no fee is deducted towards administration charges or processing charges. As coin has two sides so lending has certain disadvantages like no interest is repaid on original amount and sometimes there is risk of default too, Rate fluctuation risk or Exchange Risk also prevails but such risks are quiet low.

In epilogue, in current business environment lending money to banks makes little sense rather giving help to someone in need is much viable option so choose your way.

For calculating your business loan installments visit online calculator.

Tuesday 23 August 2011

Importance of Google maps in local business


Google Maps powers map based services and these are quiet useful. Google Maps are truly vital for local business
  • With Google you can find lot of relevant searches and phone numbers.
  • Your customers can view hour of operation, types of payment, reviews etc.
  • If you list your details in Google Place Listing, then it will be much easier to outperform your rivals.
  • Google with commitment on local search network is among the best way to connect with local people also it’s a platform to connect worldwide.
  • It aids in promoting your business. They help you in getting high search engine rankings and visibility for competitive local city phrases like “pizza Singapore” or “New York cosmetic dentist”
  • When potential customers search Google Maps they can easily find your business that sets you apart from your competitors. It means customers can find your address, hours of operation, photos, contact information, videos of products and services proffered by you.
  • These maps can also view your location through easy to follow directions.
  • The nonpareil part is these services are FOC i.e. Free of Cost which mean that you don’t need even a website to be listed.
  • Google Maps provides high visibility in the search results which means they show up just below Google Adwords (for PPC advertising)
  • The maps are available with copyrights but by editing API you a add own marks and display specific information related to your company which is of quiet usage to your local customers.
  • Moreover, adding Google Maps to your website presents an oppturnuity to provide innumerable information related to your website.
  • These maps aid customers an easy way to find and print driving instructions.
  • Through these maps local customers can also find traffic route that can attract and this convenience can attract more customers towards your company.
  • Infact, you can find Google Map for any particular topic from local bowling centre’s to restaurants or crime areas etc.
  • Not to mention Google maps provide extensive answers to your FAQ also you can get technical help from discussion forum.
  • You can view satellite imagery of desired location and also your customers can zoom in maps to find accurate results.
  • Customers can view and navigate even street level imagery so that they can get detailed information.
  • The maps can be easily dragged so that your customers can view adjacent directions instantly.
In Google Maps advertising you need to incur certain cost but the small cost justify your expenditure in following way
Through this you have chance to advertise your products through purchasing text ads or local business ads and promote his/her business.
  • Google Adwords sounds a great way to promote your ads.
  • These can be used to increase awareness of local company to its customers.
  • You can also consider link building exercise for Local Business Results.
  • As mentioned above, your ad may appear as text ad or as business ad with business icon and map marker that expands to reveal business imagery.
  • For smaller maps, if user clicks on URL or title then they’ll be directed to advertiser’s website instantly.
 Thus, the dilemma is resolved why Google Maps are important for business.

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